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A Socially Committed Group

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Fransabank CSR Strategy

 I have always called on companies to act as responsible citizens and confirmed that this was a winning strategy for companies enabling them to gain the loyalty of their customers, the trust of their partners and shareholders, and the devotion of their employees. 
Adnan Kassar, Chairman, Fransabank Group
 

At Fransabank Group, we believe that Corporate Social Responsibility is about making a contribution to sustainable development and society through creating long-term value for our shareholders, customers, employees and other stakeholders. This means putting our Corporate Principles into practice and considering not only the economic, but also the social and environmental impacts in all our decisions. As a responsible national organization, Fransabank aims at targeting all people at all levels, not only to sell them its services, but also to cater to their social needs. We have founded our social responsibility strategy and activities on three main principles:
 
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  •  to promote effective public-private partnerships
  •  to promote economic development
  •  to enhance civil society’s aspirations

 

Our social responsibility strategy is shaped by the increasing need to ensure effective stakeholder relations, to fulfill the socioeconomic needs of the communities in which we conduct our business and the wider social, economic and environmental requirements whenever we exist or operate. This translates into a diverse range of social and corporate activities that advocates Fransabank’s image as a credible, solid, innovative and sustainable contributor to the overall economy.

To date Fransabank Group has successfully demonstrated a leading role in supporting various sectors and promoting the best standards in social responsibility. Although this has already earned the Group an exemplary place at the heart of the country’s corporate landscape, our CSR activities continue to drive our momentum and deliver the inspiration to pursue so much more in the years to come.

H.E. Mr. Adnan Kassar latest recognitions received for his CSR initiatives are:

H.E. Mr. Adnan Kassar received an award from the Executive Director for the UN Global Compact, Mr. Georg Kell for his role, as president of the International Chamber of Commerce, in the founding of the Global Compact with then Secretary General of the UN, Mr. Kofi Annan, in 2000. Mr. Kell thanked Mr. Kassar for his crucial role in directing the business world in joining hands with the UN in founding the Global Compact. 

H.E. Mr. Adnan Kassar received a certificate of appreciation for his distinguished contribution to the 2013 Beirut Conference entitled “Economy for Mankind”, which gathered more than 500 Muslim and Christian business leaders that shared ideas for progress based on Corporate Social Responsibility and opened the way for new perspectives for global economic and social development respectful of human dignity.


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