Our Reputation is not just founded on operational excellence; it is also based on corporate citizenship.
Adnan Kassar, Chairman, Fransabank Group
At Fransabank Group, we believe that Corporate Social Responsibility is about making a contribution to sustainable development and society through creating long-term value for our shareholders, customers, employees and other stakeholders. This means putting our Corporate Principles into practice and considering not only the economic, but also the social and environmental impacts in all our decisions. As a responsible national organization, Fransabank aims at targeting all people at all levels, not only to sell them its services, but also to cater to their social needs. We have founded our social responsibility strategy and activities on three main principles:
- to promote effective public-private partnerships
- to promote economic development
- to enhance civil society’s aspirations
Our social responsibility strategy is shaped by the increasing need to ensure effective stakeholder relations, to fulfill the socioeconomic needs of the communities in which we conduct our business and the wider social, economic and environmental requirements whenever we exist or operate. This translates into a diverse range of social and corporate activities that advocates Fransabank’s image as a credible, solid, innovative and sustainable contributor to the overall economy.
To date Fransabank Group has successfully demonstrated a leading role in supporting various sectors and promoting the best standards in social responsibility. Although this has already earned the Group an exemplary place at the heart of the country’s corporate landscape, our CSR activities continue to drive our momentum and deliver the inspiration to pursue so much more in the years to come.